Dashboard
Campaign performance overview · last 30 days vs previous 30 days
Performance trends
Impressions, clicks, conversions and spend over 30 days
Campaign performance
All campaigns ranked by spend with inline trend charts
| Campaign | Channel | Impressions | Clicks | Conv. | Spend | CTR | CPC | Spend trend | Click trend | Budget pace |
|---|
Spend treemap
Campaign spend as proportional area
CTR vs CPC
Bubble size = spend. Find high-CTR low-CPC sweet spots.
Conversion funnel
Impressions → clicks → conversions
Spend by campaign
Channel mix
Spend distribution by ad channel
A/B test report
Active experiment — two-proportion z-test on CTR
No experiment running. Seed the database to see sample results.